Saturday, June 1, 2002

Ratings Report

The latest Arbitron ratings trend, brings surprising changes to the Wasatch Front. KSL Newsradio 1160 jumps to number one, for the first time for nearly a year. FM 100 drops to number two. Country was also hit very hard, as both KUBL (K-Bull 93), and KSOP drop nearly a 1.0-share each. However, KKAT (K102) jumped to tie with KSOP, likely due to it's tweaking and "self-mercials" on other Clear Channel stations. KBEE (B98.7) which also swapped formats in January, and was joined by Todd and Erin from KISN, changed little in this latest trend. KCPX (Channel 105-7) fell to a nearly all-time low, despite it's new format last fall.

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